Hands-on with Apple Clips: How to use the iOS video-editing app and why you’d want to

It’s easy to compare Apple’s new iOS app, Clips, to video-sharing social networks like Snapchat, Instagram, and Facebook. But that’s not exactly fair, because Apple’s Clips isn’t social at all—it’s designed simply to help you create and edit fun videos. What you do with them after that is up to you.

This approach makes Clips less anxiety-inducing. To share a video on Instagram or Snapchat, you’ll want to shoot in Instagram or Snapchat to make sure the moment you’re capturing is perfectly framed. You can shoot in Clips, too, but this feels more like an app you’ll use after the moment has passed to stitch together memories and add a soundtrack and captions. Clips is way more low-key.

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